- October 11, 2017
- WESIGN
Creative Sign and Graphic Ideas to Attract Sponsors to Increase Revenue at Your Next Event
Organizing an event can be very costly and sometimes, a little help would be more than welcome. Thankfully, there are plenty of event sponsors, ready to collaborate with you and help you with the event’s costs.
Sponsorship is a perfect way for you to defer the event’s costs or to increase revenue, as long as you’re willing to promote your sponsors and increase their visibility.
In the following, we will tell you how to do this and present some creative signs and graphic ideas to attract sponsors.
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Floor Graphics.
This is a very bold promotion method. It can be accomplished by placing some interactive banners on the floor. When walking, the attendees will surely notice them and will be interested in reading their content. Floor graphics can contain anything you want, but it’s advisable to make them useful for the participants. For example, you can create a map or a schedule for the event, accompanied by the sponsor’s logo. This way, your floor graphic will be highly visible for everybody and the sponsor will appreciate the creativity.

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Digital Signs.
Digital signs are ideal for sharing important messages and presenting the event schedule. They are extremely versatile and can be easily noticed by the participants. This is great for publicity and any sponsor will appreciate its logo put on a digital sign.
Since digital signs allow you to display video content as well, you can even present your sponsor’s company through a small ad. Sponsors love to have their story told at open events and this will increase your chances of closing a fruitful partnership.

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Wayfinding Signs.
Any event should have directory and wayfinding signs. They are crucial for the participants, helping them find the key activities of the event. Since they are so important, you can include the sponsor’s logo inside the sign, along with a promotional message. If the sponsor is physically present at your event and has a booth, make sure to direct the participants to him. This can be accomplished by placing some large banners or directory signs. Still, if more than one sponsor is present at your event, make sure to treat them equally, without neglecting any of them.

Get Ready for a Long-Term Partnership.
If the sponsors are happy with your events and feel that you can promote their brand, you will be able to build a long and fruitful partnership with them.
WeSign, LLC. + Designs can assist you with that and offer you the most effective design ideas. Contact us today and get ready for a long-term partnership, with some of the best sponsors in the industry.
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